Pure London is so much more than a fashion trade show. We bring together the brightest minds in the industry twice a year to showcase the best of the season’s collections, discover the latest trends, get exclusive business insight and make all-important international connections.

Pure London provides a global platform for womenswear, menswear and kidswear brands and designers to meet with buyers that matter the most to their businesses. Join the next edition as we arrive back at the iconic Olympia in London, 17-19 July 2022.

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Hyve Events Ltd
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[email protected]